Do you have fond memories of watching Sunday morning cartoons while your parents slept in? A bowl of sugary cereal in front of you while animated characters get up to hijinx on the small screen. Who’d have thought that our youth’s nostalgic cartoon animated characters could also make explainer and marketing videos shine?
What is Cartoon Animation?
Cartoon animation is either hand-drawn or computer-designed. This style of animation often features bright colors and humor to get its message across. Its early start came from the entertainment industry. The silent era of film in the 20th century was uniquely suited for animators to entertain the masses. In 1928 the rise of Mickey Mouse became the first animated character to have sound and cartoon animation printed on the film together. By the 1980s, CGI (computer-generated imagery) took over cartoon animation. This advancement made animation more equitable and accessible beyond big animation studios. A cartoon animated explainer video, or marketing video, is a branded video that explains your product, business, or service to your clients using animation and voiceovers.
