You splurged on those movie tickets and grabbed a pair of Wayfairer lookalike glasses to make everything on the big screen pop. Jumpscares and comedy moments alike become amplified via the use of 3D. What about 3D animation explainer videos? You can leave the glasses at the multiplex and dive into the animation magic.
What is 3D Animation?
3D animation in a marketing and explainer video context looks slightly different from when you’re off to watch Jaws. 3D animation is about creating an illusion in front of your eyes. With the help of computer-generated animation, objects appear to be moving in a three-dimensional environment. Next thing you know, characters and objects rotate and move similarly to real life. If 2D is a painting, 3D is a sculpture. 2D animation is a square, and 3D animation is a cube — no need to freak out about memories of high school geometry now! There is added depth that isn’t available in a 2D animation.
How does 3D Animation Work?
A magician never shares how the magic is made, but the rules are more lenient when it comes to computer magic. Let’s do some…
